Who are they and what do they do? Bicicletta is a supplier of bicycle parts and accessories with a focus on smart design and innovation. Based in Sydney, Australia, bicicletta designs, develops and brings to market products, by working with industry leaders and key manufacturers around the world. In addition to distributing its own products, bicicletta also acts as the Australian distributor for other like-minded, innovative cycling products. What do they stand for? Bicicletta’s core values are: delivering a first class product with a highest level of service, and whilst constantly stretching and looking for ways to improve our products and company performance. Bicicletta stands behind the dealer. We only sell product to IBD’s and will not sell directly to the end consumer. MEET THE TEAM //